Objective 4.2

Export assistance is known to services businesses, accessible and fit for purpose

Action 4.2D


The Government will reorient and simplify the Export Market Development Grants program to provide SMEs with funding certainty before they embark on marketing activities.


Government response
Related Action/s

Grants models for schemes such as the Export Market Development Grants should be redesigned to reflect the needs of innovative and ‘born global’ services firms.


Mighty Kingdom paving the way internationally for creative services

Mighty Kingdom begun as a small outsourced app developing company in 2010. Fast forward ten years, it is now a dedicated game development company and is helping to drive the digital success of global brands such as Disney, LEGO and Shopkins. The company’s successful client work has enabled them to create their own games and grow their staff from five in 2013 to seventy-five in 2020.

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Mighty Kingdom

Progress to date

The Export Market Development Grants (EMDG) scheme changed to a forward looking grant program on 1 July 2021. EMDG now provides greater funding certainty to grantees, through a simplified and streamlined program, so they can plan their promotional activities with confidence.

Applications for the 2021-22 EMDG grant round open on 16 August 2021 and close on 30 November 2021. For further information please see the EMDG grant website.

Following an independent review, Austrade worked closely with stakeholders in 2021 to design and streamline the Export Market Development Grant (EMDG) program. The Australian Government announced an additional $80 million in funding over the coming four years of the program.

The extra funding follows a record number of applications in 2021 and will support small and medium sized businesses to grow their businesses globally. The high number of applications demonstrates strong business support for the new, forward looking EMDG program. The reformed program has simplified legislation, a streamlined application process and provides greater certainty for exporters through multiyear agreements.